About the Abortion Pill Reversal Initiative

The Abortion Pill Reversal Initiative is a program designed for women and men who seek a chance to safely reverse the abortion pill process. 

APR was founded in 2021 to provide education and educational programs to the public. We believe abortion is never ethical but is even worse without the woman or girl knowing the specific risks the abortion pill pose for her life, health, and fertility. 

The 2-pill abortion is the cruelest method of abortion. The first pill starves the baby for 2 days. The second pill expels the dead baby, usually into the sewer system.

There are over 500,000 babies killed every year by their mothers using this method. It is now one of the leading causes of death in America and leads to a lifetime of regret for the mother.

 In an effort to save some of these lives, we plan to contact abortion-minded women in California with the information that they should not take the pill but if they have taken, or plan to take, the abortion pill it can be safely reversed to save their pregnancy. We provide them the Heartbeat Hotline number to connect them with one of the thousands of Medical Clinics for safe lifesaving reversal medication to save their baby.

This is a long-term project. It will require many small steps to succeed. Your support is will be greatly appreciated.

PROJECTS COMPLETED

The most efficient method to contact abortion-minded women and their partners is by using modern means of communication and proprietary, legal targeting software developed by our associates to immediately send our information directly to their communication devices. In June 2022, in partnership with Heartbeat International, APR conducted a 3-month targeting test in California to evaluate the potential of this method We experienced the following results:

  • 5,928,473 impressions were sent to women seeking abortion information
  • 4,280 visits were made by them to our website
  • 19,535 unique people were tracked to the Heartbeat website
  • 32,484 viewed our website

At the cost of 1.1 cents a contact, we were able to give:

  • 5,928,473 women information that the abortion pill can be reversed
  • The Heartbeat Hotline number to call for immediate help
  • Doubled the traffic to the Heartbeat website
  • Give them the website address

The conclusion is that this low-cost, highly efficient method of advertising will be adopted by APR.

“I have always valued human life. I believe that God has a plan for all of us and that babies are a blessing and should be cherished.” 

Amy Berz, RN

“When I turned around, there it was in the sac and everything. I broke open the sac and held the helpless little baby in my hand. I cried and felt like I had just murdered someone so innocent. I regretted it 100% after that night.”

Christina – Live Action

“We have to be willing to have hard conversations about an injustice, to demand better, even to take peaceful but forceful action to make society better, even at the cost of our own standing in the community, and possibly even at the risk of our own freedom and safety.”

Lila Rose

“We must do everything possible in a human sense to defend life and restore legal protection to the unborn.”

Knights of Columbus

“Our waterways continue to be tainted with human remains of babies & traces of these dangerous chemicals (Chemical Abortion Pills)– all while wastewater treatment plants aren’t treating for them!” 

Kristan Hawkins, Students for Life

These little ones are "tiny human beings deprived of time.” 

Dr. Lejeune

“The birth of children, in fact, is the main indicator for measuring the hope of a people”

Pope Francis 

There is no better social justice cause to get involved in than saving the lives of Innocent children,” 

Bishop David O’Connell 

“In our current situation, we choose to pray for the restoration of respect for the sanctity of all human life which is the most urgent need of our day.”

Knights of Columbus

“But the fight is not over. There is no right more sacred than life, and nothing more worthy of our strongest defense than the innocent unborn.”

Iowa Governor Kim Reynolds

Copyright © 2025 APR Initiative, Inc.
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